This hypothetical project imagines the world of Pokémon as a real-life experience that can be purchased as a product. The idea is partially inspired by the reptile pet trade, where snakes and lizards can be bought and shipped. With this concept, you would purchase a kit that includes your chosen starter Pokémon, along with a Pokédex to help you identify other Pokémon you encounter along your journey. The kit would include a ticket to compete in the league after collecting all the gym badges.
Art Direction
Brand Exploration
Motion Graphics

Visual Identity—Art Direction—Packaging Design—Print Design—Digital Media Design—Campaign Development—Editorial  Design—Custom Illustration—